The countdown WooCommerce timed sales creates sale urgency and your customers will be forced to make a quick buying decision. This is best suited for merchants that dont use the top part of their store for anything else like announcements, offers and other store messaging. Their checkout system doesn’t even hold the inventory once added to the cart, but they add a fake timer to nudge an urgent buy now philosophy. Well, the Sale countdown timer from WooCommerce is one potential marketing strategy to boost your online revenue. Countdown timer bar is nifty little app that shows a timer in the top part of your store. The timer can’t hit zero and then the customer is still able to buy. But if you’re going to use a timer you have to use it the right way. This simple tool has revolutionized the eCommerce industry and has proven to be beneficial for online retailers big and small. After it starts, the recurring countdown resets and counts down again by the same amount of time until the experiences end date. One strategy you might consider is adding a countdown timer. Why use Countdown Timers They increase email engagement and click through rates Create FOMO (Fear of missing out) They look Bad-A Remind customers of. Unethical if its a fake timer to a act as a nudge and generate fake sense of urgency.Īn unethical example would be a hat shop that has lots of inventory on a certain type of hat. Use the calendar and time selector to define the date and time when the timer should start. The timer helps the store release unsold inventory back to the marketplace as many people like to add to cart but don’t ultimately buy. Could be helpful during high demand period like concert announcements.Įthical as the timer allows for equity and moves the first dibs to the first to add to cart, vs first to complete purchase. The tool also gives the option to choose more options such as display time (days, hours, mins, second). In eCommerce, countdown timers are usually displayed as a clock running down, which is set to expire at a certain time. Using a time based hold system prevents frustration by allowing the first to add the seat to the cart to complete the transaction without losing the ticket to another buyer simply because they didn’t add their credit card details in time or got a payment error. Set the countdown settings: You can choose if it will end for every user after an amount of time (i.e.: 2 hours since the user saw this countdown) or to be set to a general time destination (i.e.: until 27.7.20). Ethical if there is a legitimate reason for the timer - it helps to manage expectations and prevent products from being sold out from under people.Ī good example might be a concert ticketing system.
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